Obviously, education is the reason people go to college. But do colleges really emphasize education for their athletes? The schools with the elite-tier football and basketball programs have struck gold. By giving a student-athlete a scholarship, the services of these athletes yields far more profit than the small amount they lose for awarding scholarships. Colleges that have good football or basketball teams tend to reap in many benefits that your typical college could only dream of.
Kids usually begin considering their college choices in high school. Colleges are very alluring to kids when they have these elite-tier athletic teams that are nationally renowned for their success in regular and post-season play. This was the case with me, for it was ultimately my deciding factor in deciding between Florida State University and the University of Central Florida. The publicity of these athletically thriving schools brings in more applicants. This makes it harder to get into these universities, which results in a generally better overall quality of students.
These universities not only reap benefits from kids deciding where they want to go, but from former alumni as well. With winning comes prestige, and nobody is more proud of their school than the people who graduated from there. Alumni will donate lots of money to their schools if they are excelling in the sports they partake in.